Pretzel Bell
brand design, branded collateral
Located in the heart of Ann Arbor, Pretzel Bell offers updated comfort food & craft cocktails. Surrounded by the echoes of the University’s rich history, with old photographs capturing iconic moments in Michigan’s past, from legendary football victories to academic achievements, the design aims to pay homage to the history of the University. Pretzel Bell is a place for Ann Arbor to unite, to share meals, memories, and Maize & Blue pride.
Photos by Irene Sugiura
